First things first: Yes, Hundertpfund is my real birth name. 😉
So let’s talk photography. The center of my photographic universe are people.
No matter if in commercial campaigns, beauty & fashion editorials, celebrity portraits or in personal projects. Empathy, my love for aesthetics and a deep passion for what I do is what drives my work. It’s all about visual storytelling with one goal:
TO EVOKE EMOTIONS.
I am based in Austria and Germany, run a studio in Vienna. I shoot worldwide, wherever impactful imagery is needed.